In this instalment of The Marketing Series, we will explain the fundamentals of email marketing, what it is and how to use it. As many of our members and business’ in Athlone and its environs have entered the digital sphere, whether that be by creating social media accounts, creating a website, using local enterprise grants to start trading online or generating brand awareness through online advertising, a common mistake which many of our business’ make is overlooking the power of email marketing to generate sales leads and new and returning customers. Email marketing is a tried and tested means of Marketing your business digitally simply because of its effectiveness in attracting and retaining customers to your business. Email marketing is also a great way to create and maintain customer loyalty and advocacy which is very important when trading in small areas such as Athlone.
Set to get underway on Thursday, May 5, and running until Friday May 13 with the presentation of the final awards on Saturday May 14, the qualifying circuit comprised 33 drama festivals this year across the island of Ireland, with groups vying for a place in the All-Ireland decider. Finalists will compete on stage in Athlone, as drama groups from Cork, Dublin, Waterford, Wexford, Donegal and Kildare assemble before the footlights of the Dean Crowe Theatre.
Looking for something fun to do as we head into the summer months? Why not enjoy the scenic landmarks of Athlone as well as its beautiful history with Athlone Guided Tours. Taking place on Thursdays and Saturdays at 11.30am, Athlone Guided Tours are an eco-friendly, Covid compliant walking tour suitable for visitors and locals alike.The tour encompasses